You don’t have to be an author to benefit from these tips on writing better blog posts! Blogs are superb for increasing search engine rankings (SEO) and communicating with clients and prospects via social media/email marketing.
This article was written by John Kremer, who taught Web Marketing Star’s owner, Lee Leffler, how to write book proposals in 1997 at Maharishi University of Management. John Kremer has a superb website and book for writers, and also offers book consulting services.
101 Ways to Blog as a Book Author
By John Kremer, BookMarket.com
We all know that blogging is one of the best ways to get attention in today’s Internet world. A blog is a godsend to your website, bringing it traffic, fans, and more. But you have to post regularly: twice a week or more.
Stuck for what to blog about? Here are some tips for novelists, but the same tips can apply to writers of nonfiction, memoirs, children’s books, business books, and more.
- Review other novels or books in your field, especially from other lesser-known novelists or book authors.
- Write a blog post using the voice of one of your main characters. For nonfiction authors, write a blog post using the voice of Abraham Lincoln, Gandhi, Plato, Teddy Roosevelt, Dr. Oz. Henry David Thoreau or some other famous person in your field.
- Tell stories. Have that main character tell some side stories not included in the novel. For nonfiction authors, you can tell stories you did not feature in your book, especially new testimonial stories you receive.
- Write about the setting – time and/or place. Use some of the research you did to ensure that your novel was accurate.
- Invite your readers to review your book. Feature their testimonials on your blog.
- Interview some of your readers: via Q&A text or via an Internet radio show or via a teleseminar.
- Podcast your book, one section at a time.
- Write about trends in your genre or subject area.
- Click to read this article on John Kremer’s BookMarket.com website.